IBM Watson is a supercomputer integrated with cognitive technologies. It provides cloud-based predictive analytics for business insight. It has the capabilities, through which you can accelerate research and discovery, enrich your interactions, detect liabilities and mitigate risks.
Here is a list of 10 companies who are using IBM Watson in different ways to enhance their capabilities through Artificial Intelligence and Machine Learning.
This smart button is placed in Staple’s office which let the users to order smartly. This button uses voice recognition capabilities for ordering. For example you can say ‘order 100 blue pens’ to make an order for the same.
Here, IBM Watson engine pulls in information to create video highlights based on crowd noise, social traction, facial recognition and sentiment analysis of players.
It also integrated Watson’s Discovery service which allows sentiment tracking. This service helps Rocket Fuel to understand whether someone should place their advertisements on that page or not.
GM’s OnStar Go is automobile industry’s first intelligent mobility service. It uses machine learning to understand users’ preferences. Based on which customers will receive personalised marketing services from a number of GM’s partners.
Using this software, if a brand wants to find an influencer who is kind, Watson will analyse at least 20,000 words and emojis the potential ‘influencer’ have published.
This software powered by IBM Watson, helped them to engage one-on-one with customers, providing them another level of service right at their fingertips.
American Cancer Society
The virtual advisor looks for the patient’s type of cancer, its stage and history to give proper advice. Its machine learning capability enables patient to ask question in natural language and receive audio responses.
Imperial College London
Citigroup uses Watson to collect the information/feedback from customers and provide suggestions to improve interactions, evaluate risks, and identify opportunities.
This would help them with better customer service and this would eventually retain their loyalties and bring them new customers.